Martin heads up manc.js ‘A monthly braces embrace in Manchester’.
Last night he ran a 'rock-paper-scissors tournament'.
SEO (Search Engine Optimisation) is a term that evolves at the same pace that Google changes it’s algorithm. If we look back at what was needed to optimise a website 5 years ago and we look at what you need to do today, it has changed a great deal but for the better.
The ultimate aim is to make websites better for their customers. Google is filtering out sites and content that doesn’t represent good value to its customers – the searcher. Google wants to make sure that its customer has the best results possible for his or her query. But how does it determine that? Traditionally, Google would look at the amount of links back to your site and give it effectively a thumbs up rating based on the number of links, but gone are the days when you could get links from any Tom, Dick or Harry to boost your rankings. They are now looking for targeted links from relevant websites.
We were really happy this week to have our work on Dolci Follie's new website featured in Lingerie Insight magazine.
The extensive "Anatomy of a Website" feature goes into finite detail of how the project was structured and the thought process behind the design, going under the bonnet of how we created the site's user journey and aesthetic. It was great to have our hard work and detailed processes recognised by an industry-leading publication, as it highlights just how much effort goes into making a website successful.
You can find out more at www.lingerieinsight.com
We recently put together a nice website for our friends over at Deeserve. They are an independent hosting company with big ideas, who needed our responsive-web-design know how to take their existing design concept and make it work across multiple devices.
With this project, we wanted to prove that building a responsive website design does not have to break the bank - and that with the right approach (from the offset) a design can be tailored to work across desktop, tablet and mobile seamlessly. Not only does this ensure brand consistency, it also gives the end user the best possible experience irrespective of the device they are browsing on.
Even if you have a relatively tight budget, taking a responsive approach to a project is something that cannot be ignored, especially now where many potential users will find, and browse, your website on-the-go rather than in a traditional desktop setting. By looking at analytics and data, it was clear in some of our clients' cases that over 50% of users would visit on mobile - just think of the potential audience you could be missing out on!
If you want to find out more about how responsive design can help your business and how Absolute can help you achieve your goals, then get in touch!
We are thrilled to announce that we have recently won a competitive pitch to work with The University of Manchester. The account will see us creating brand new responsive design templates for the flagship University website, and working with their development teams to ensure accurate implementation.
Our design team worked incredibly hard on the pitch which saw us present a fresh concept for the University website, (http://www.manchester.ac.uk/) which will have the message "Inspiring Manchester" take centre stage within a fully responsive layout.
We cannot wait to get started on the project in the next couple of weeks and look forward to starting off a great working relationship with the University.